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Please see our License Agreement for additional details or check out our Guide to Royalty-Free Licensing. 4k 00:10 A rustic wooden fence in the desert mountains for a travel commercial, vacation ad, authentic cowboy imagery, and many more commercial projects. While we offer the same licenses for commercial and editorial content, our representations and warranties for commercial content differ from those extended to editorial content. This content is generally not cleared for advertising, promotional, merchandising, or any other commercial uses.Īs you browse through Pond5, you’ll see a notation next to each video indicating whether it is cleared for Commercial Usage or only for Editorial Usage. 'Editorial use” is content that is newsworthy or of general public interest and is typically used for non-advertising purposes such as documentaries, news articles, or textbooks. “Commercial use” content is generally available for advertising, promotional, merchandising, or other projects where the video content is used for your own (or your client’s or company’s) benefit. When working with stock video, one of the more critical distinctions you’ll need to make is whether your use of the video is for “commercial” or “editorial” purposes.

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